Colored in red, the "30" on the bezel signifies three decades since the Original Navy SEAL 3000 watch was released in 1994. The second hand, adorned with a bold red arrow tip, dances across a sapphire glass face and a stainless-steel bezel, embodying the our relentless pursuit of high-performance, robust watches.

For our 35th anniversary, we are releasing 3 special hero watches, honouring our connection with the Navy SEALs and their heritage of supplying high performance first-line military equipment. Each timepiece is an evolution of previous hero watch models that represent the 3 territories the Navy SEALs operate in: SEA, AIR and LAND. As we celebrate our rich history, each watch becomes a chapter in a legacy built on precision, innovation, and the enduring partnership with the world's elite forces. Where the spirit of the Navy SEALs meets Luminox, where time meets extraordinary craftsmanship.